[UA] Release schedule stuff

Jason Schneiderman jadasc at ma.ultranet.com
Mon Apr 30 13:04:28 PDT 2001


Greg:

I'm with you on your premise. However, your timeline doesn't mention the
L5R CCG, which was (for a collectible card game that wasn't Magic, and even
those that were) amazingly successful, and laid a great deal of the
groundwork for making the RPG a success. It's also not unreasonable to say
that a lot of the advance buzz for 7thSea was, "From the people who brought
you..."

>Or, to give another example, check out Hunter: the Reckoning.  NOBODY loved
>this game before it came out.  EVERYBODY expected it to suck.  You can
>still find people on usenet and the WW boards talking shit about it,
>without even reading it.  ("Man, you can't BUY that kind of publicity!")
>Yet it has handily outsold UA at every single turn.

There are probably more people in Hunter's intended audience than in UA's.

>I'm sorry, but in the current
>industry climate, it's not enough to simply be a good game.  You have to
>constantly renew the interest of the people you have, while simultaneously
>bringing new players in to expand the market and replace the people who
>give it up when they graduate from college or move to a city without a hub
>of UA players. Is there a way to do that without lots of releases?  I do
>not think so.

* * * * *
Jason Schneiderman, Editor, EDITORIAL HUMOR. E-mail: edhumor at tiac.net



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